Skip to content
Running Fast and Breaking Stuff

Running Fast and Breaking Stuff

Liston Witherill
Liston Witherill
1 min read

I’m not afraid to admit that the faster I run, the more I break. It comes with the territory.

There’s a tradeoff we all face in our businesses: edging up against perfection and spending an inordinate amount of time getting it there, or making things “good enough,” shipping them, and seeing what happens.

In an effort to choose speed over perfection, often something breaks.

I’d prefer that didn’t happen, but I’m okay with it.

Compared to the occasional mishap, I’d much rather ship more that’s imperfect than less that’s perfect.

If you’ve been here for a while, then you know this to be true. You’ve read blog posts with typos. You’ve read emails that weren’t meant for you. I don’t want it to happen, but occasionally it does.

At the same time, I ship an extraordinary amount of high-quality and useful information for free. You also know that to be true, if you’re a regular reader.

And the fact that you’re a regular reader is proof that something is working, even though everything is not.

Thank you for being here with me as I figure it out.