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Everything in business starts with two people. I might be able to help you, you might be able to help me. That’s where it begins.

It’s low tech. It’s the most basic exchange of information and value.

It’s also human. And it’s real. And it’s here and now.

Rather than trying to “leverage” or “automate” or “find synergy,” it’s about real people helping each other. We’ve sufficiently created a veil in business, as if it’s about something else. But it’s not.

It’s about that low tech, high impact relationship that always starts with just two people. All great things do.

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